Maximize your digital business transformation investments by implementing the right solutions for both your organization and your customers. By connecting the experiential and operational requirements essential to successfully implement digital business transformation, our Salesforce Experience Design offering does more than simply serve up a technology recommendation. Instead, we identify the most holistic, valuable, and feasible solution for your organization—and then deliver a minimum value product (MVP) in as few as three months.
Transformative experiences move minds and make markets—yet many businesses are still looking for a system-first solution. Digital processes are too often disjointed from user needs, inhibited by slow implementation and unproven ROI, making it unsurprising that most digital transformation initiatives are unsuccessful. To add to the challenge, customer expectations are moving faster than ever, and the expectation of consistency across channels is only the starting point. Today’s brands must deliver quality, consistency, and delightful experiences while managing an overgrown mix of backend technologies and siloed capabilities.
Yet, in every challenge lies an opportunity. By taking a holistic approach centered around providing value to your organization, customers, employees, and partners, we identify the systems and services that enable experiences, maximize technology value, and remove risk.
Envision it together. Quickly understand “as-is” and define future “to-be” states in complex environments. Set the stage for Blueprint & MVP accelerator.
Plan it & prove it—fast. Salesforce-trained experience teams, aligned with specific Salesforce cloud specialists and product teams, deliver experience-led platform design integrated with a technical assessment.
Making impact. Ongoing product build and innovation with emphasis on flow of value and measurable outcomes.
With three decades of experience transformation excellence, we are experts in the field.
Set your experience strategy up for success with Publicis Sapient’s full suite of Experience Transformation offerings:
With over 10 million people living and working in Los Angeles County, the Metropolitan Transportation Authority (LA Metro) helps citizens get around with the least amount of environmental impact. To remain relevant in times of growing alternative transportation options (ride share, bike share, etc.), LA Metro introduced the reloadable TAP card, allowing users to pay for train and bus fares.
Using Salesforce Commerce Cloud Community Suite:
TAPforce has simplified transit without using cars. Accounts can be used for microtransit, scooters, ride-hailing, parking, and electric vehicle charging. Lowering the barriers to using greener transportation options relieves traffic congestion, improves local quality of life, and benefits the planet.
When the COVID-19 pandemic hit, the U.S. federal government created a $25 billion Emergency Rental Assistance (ERA) program, distributing funds through state, local, and tribal governments. Expecting tens of thousands of applicants, this state government wanted to award funds to eligible residents quickly to keep them from being evicted or having their power shut off.
The Salesforce application transformed the experience of managing a government program for people in need. Residents appreciated having a convenient way to apply and track status. Automated workflow between agencies and with outside partners helped staff productivity. Ultimately, experience transformation helped people in need stay in their homes during a time of unrest.
For more information, visit publicissapient.com/solutions/customer-experience-transformation.
Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain a competitive advantage in a world that is increasingly digital. We operate through our expert SPEED capabilities: Strategy and Consulting, Product, Experience, Engineering, and Data. Combined with our culture of curiosity and deep industry knowledge, this enables us to deliver meaningful impact to our clients’ businesses by reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe, with 20,000 people and over 50 offices worldwide. For more information, visit publicissapient.com.