Before you can put a product in a customer’s hands, you’ve got to figure out how to get it there – seamlessly. Join this journey to learn how to spin yarn into a loyal customer.
It starts with raw materials. Exactly how much yarn should we source for Suzy’s sweater? Let the data decide.
An updated tech stack gives you visibility into the yarn as it crosses geographies and stages of production. How does this drive revenue?
Running low on red? Some sweaters snagging? Control Towers use AI to automate reorders, quality control, and more.
Congrats, it’s a sweater! How many should stay in the warehouse? Where should the rest go?
Remember Suzy? She loves your sweater, and she wants it NOW. But she’s not eligible for free overnight shipping. Can a nearby distribution center make it happen anyway?
Yay, she got the sweater! Boo, it doesn’t fit. But you know she’s likely to exchange it in-store and save costs if you incentivize her with a coupon for a purchase there. You also capture new data about product sizing. Triple ching.
Efficient operations, profitable e-commerce, and a very happy customer. Digitally transforming your supply chain creates impact across your entire enterprise.
Continue the conversation with:
SUDIP MAZUMDER
Industry Lead, Retail North America
sudip.mazumder@publicissapient.com
Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting, and customer experience with agile engineering and problem-solving creativity. As digital pioneers with 16,000 people and 53 offices around the globe, our experience spanning technology, data sciences, consulting, and customer obsession – combined with our culture of curiosity and relentlessness – enables us to accelerate our clients’ businesses through designing the products and services their customers truly value. Publicis Sapient is the digital business transformation hub of Publicis Groupe. For more information, visit publicissapient.com.
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