In today’s digital-first world, enterprises are under immense pressure to innovate, scale, and deliver value at unprecedented speed. Generative AI is at the heart of this transformation, enabling organizations to reimagine customer and employee experiences, automate complex processes, and unlock new business models. Yet, operationalizing generative AI at scale requires more than just advanced algorithms—it demands robust, secure, and flexible cloud infrastructure. Publicis Sapient stands at the forefront of this revolution, leveraging deep partnerships with AWS, Google Cloud, and Microsoft to deliver industry-specific, scalable, and responsible generative AI solutions.
Generative AI, powered by large language models and advanced machine learning, is fundamentally changing how businesses operate. From hyper-personalized customer journeys to automated content creation and intelligent process optimization, the possibilities are vast. However, realizing the full potential of generative AI hinges on the ability to deploy, manage, and scale these solutions securely and efficiently—capabilities that are only possible with leading cloud platforms.
Publicis Sapient’s achievement of the AWS Generative AI Competency underscores its deep technical expertise and proven track record in deploying generative AI solutions on AWS. By harnessing AWS technologies such as Amazon Bedrock, SageMaker, and Amazon Q, Publicis Sapient delivers solutions that:
For example, in financial services, Publicis Sapient has partnered with leading institutions to modernize infrastructure and integrate generative AI frameworks tailored to stringent risk and compliance requirements. These solutions have resulted in significant efficiency gains, with some clients reporting up to a 40% improvement in software development lifecycle processes.
Through a dedicated Google Cloud business unit and Center of Excellence, Publicis Sapient helps enterprises plan, deploy, and manage generative AI projects at scale. By aligning sales, marketing, and engineering teams, and developing new solutions using Google’s Gemini models and proprietary tools, Publicis Sapient enables:
A recent collaboration with a major bank exemplifies this impact: by modernizing the bank’s infrastructure and integrating a comprehensive generative AI framework, Publicis Sapient enabled the client to boost efficiency, accelerate time to market, and address complex regulatory requirements—all while laying the foundation for future innovation.
As a Microsoft Solutions Partner, Publicis Sapient leverages Azure’s advanced AI and machine learning capabilities to deliver secure, scalable, and innovative generative AI solutions. From automating content creation and streamlining operations to enabling real-time translation and accessibility, Publicis Sapient’s Azure-based solutions empower organizations to:
Publicis Sapient’s investments in proprietary platforms further accelerate generative AI adoption:
These tools integrate seamlessly with AWS, Google Cloud, and Microsoft Azure, providing clients with the flexibility and confidence to scale AI initiatives securely and efficiently.
Publicis Sapient’s cloud-enabled generative AI solutions are delivering measurable outcomes for clients worldwide:
At the core of every Publicis Sapient engagement is a commitment to responsible AI. Solutions are designed with robust governance, data privacy, and ethical principles, ensuring transparency, fairness, and compliance with evolving regulations. The PS GAI Ethics and Responsible Use Framework provides clients with the confidence to innovate while managing risk and upholding their values.
Publicis Sapient’s integrated SPEED framework—Strategy, Product, Experience, Engineering, and Data & AI—ensures that generative AI is not just a technology layer, but a core enabler of business value across the entire transformation journey. By combining deep industry knowledge, a culture of curiosity, and multidisciplinary teams, Publicis Sapient helps organizations move from experimentation to enterprise-scale adoption of generative AI.
With advanced partnerships across AWS, Google Cloud, and Microsoft, proprietary accelerators like Bodhi and Sapient Slingshot, and a relentless focus on measurable outcomes, Publicis Sapient is uniquely positioned to help enterprises operationalize generative AI at scale—future-proofing their AI investments and driving sustainable growth.
Ready to accelerate your transformation? Connect with Publicis Sapient to explore how our cloud and generative AI solutions can help your organization lead in the digital future.