In the rapidly evolving world of financial services, banks face mounting pressure to modernize legacy applications, enhance agility, and deliver the seamless digital experiences customers now expect. Yet, entrenched legacy systems, regulatory complexity, and siloed data continue to impede progress. Generative AI (GenAI) is emerging as a transformative force, offering banks a practical path to overcome these barriers and accelerate their journey to a modern, agile, and secure technology landscape.
Legacy applications are a double-edged sword for banks. While they underpin critical operations and compliance, they also:
According to Publicis Sapient’s Global Banking Benchmark Study, regulatory challenges, lack of operational agility, and legacy technology are the top barriers to digital transformation in banking. Nearly a third of banking executives cite budget constraints as a major obstacle, while only 11% of banks are considered digital Transformation Leaders—down from 22% just two years ago. The need for a new approach is clear.
Generative AI is redefining what’s possible in application modernization. Unlike traditional automation, GenAI leverages large language models (LLMs) to understand, refactor, and generate code, automate testing, and create documentation—all with human-like reasoning and adaptability. For banks, this means:
Banks that embrace GenAI are seeing measurable results: modernization costs reduced by over 50%, defect rates halved, and migration speeds increased by up to 70%. These gains are not theoretical—they are being realized in real-world banking engagements.
Banks operate in one of the most regulated environments. GenAI, when deployed with robust governance, can automate compliance validation, generate audit trails, and ensure that modernization efforts align with evolving regulatory standards. Leading banks are investing in custom AI tools, rather than relying solely on third-party solutions, to maintain control over data privacy and compliance.
Siloed data is a persistent challenge. GenAI-powered modernization platforms can analyze and map data flows across legacy and modern systems, facilitating seamless integration and enabling a 360° view of the customer. This is critical for delivering personalized experiences and meeting regulatory expectations for data transparency.
With cyber threats on the rise, security cannot be an afterthought. GenAI tools embedded in the software development lifecycle (SDLC) can identify vulnerabilities, recommend secure coding patterns, and automate remediation. Banks are also leveraging AI to monitor for anomalous behavior and ensure that new applications meet stringent security standards from day one.
While GenAI accelerates modernization, human expertise remains essential. The most successful banks blend AI-driven automation with skilled developers, architects, and compliance specialists who provide domain context, validate AI outputs, and ensure alignment with business goals. This human-in-the-loop approach is especially important in regulated environments, where explainability and accountability are paramount.
Publicis Sapient’s work with leading banks demonstrates the tangible benefits of GenAI-powered modernization:
Publicis Sapient’s proprietary platforms, such as Sapient Slingshot and Bodhi, are designed to accelerate every stage of the modernization journey:
The next wave of digital transformation in banking will be defined by those who can modernize at speed, scale, and with confidence. GenAI is not a silver bullet, but when combined with the right strategy, platforms, and expertise, it is a powerful accelerator. Banks that move decisively—investing in both technology and talent—will be best positioned to deliver the agility, security, and customer-centricity that define the future of financial services.
Ready to accelerate your bank’s modernization journey? Publicis Sapient’s deep banking expertise, proven AI platforms, and strategic partnerships with Google Cloud and AWS make us the partner of choice for banks seeking to overcome legacy barriers and lead in the GenAI era.