Financial services firms are under pressure from every direction: modernize core platforms without disrupting the business, strengthen security and compliance, improve customer and advisor experiences, and turn data into faster, smarter decisions. For banks, insurers, wealth managers and payments firms, cloud transformation is no longer only about infrastructure. It is about building a resilient, adaptable digital foundation that supports growth, innovation and trust.


Publicis Sapient helps financial institutions modernize on AWS with an approach built for regulated environments and high-stakes operations. Combining strategy, product, experience, engineering, and Data & AI, we help organizations move beyond lift-and-shift projects to create cloud platforms that improve speed, scalability, resilience and business value.


Financial services cloud modernization, built for real business priorities

Modernization in financial services has to do more than reduce technical debt. It has to support operational resilience, protect sensitive data, enable secure migration paths and create better experiences for customers, advisors and employees. It also has to work within the realities of complex legacy estates, demanding regulatory expectations and the need for uninterrupted service.


Publicis Sapient brings these priorities together through end-to-end AWS capabilities across cloud strategy, build, security and migration. Our teams help financial institutions assess current environments, define the right migration roadmap, prioritize workloads, modernize applications and data platforms, and establish the governance and operational disciplines needed to run confidently in the cloud.


That means helping organizations:

Why financial institutions choose Publicis Sapient on AWS

Publicis Sapient’s work with AWS is designed as an end-to-end transformation partnership, not a narrow implementation engagement. We combine consulting, engineering and platform capabilities to help organizations modernize technology while advancing business objectives.


Our AWS credentials include the AWS Financial Services Competency, alongside additional recognitions across migration, generative AI, data and analytics, DevOps and managed services. This breadth matters in financial services, where modernization initiatives often span core workloads, customer-facing experiences, data platforms, compliance requirements and continuous operations.


As an AWS Premier Consulting Partner, Publicis Sapient supports more than 150 clients across major industries and brings thousands of AWS-trained professionals to transformation programs. We also help clients access AWS Migration Acceleration Program funding to reduce costs and accelerate migration.


A migration and modernization approach designed for regulated environments

Financial institutions cannot afford disruption. That is why our AWS migration approach is structured around discovery, planning, migration and operations.


In discovery, we assess the existing landscape, dependencies, risks and business goals. In planning, we prioritize workloads, define security and compliance strategies, model costs and shape a migration path aligned to business value. During migration, we use AWS best practices, automation, DevOps and cloud-native security capabilities to move applications, data and infrastructure with minimal disruption. In operations, we help optimize performance, manage cloud spend, strengthen governance and continuously improve the environment.


This approach helps institutions modernize with confidence while maintaining business continuity, improving cost efficiency and building the right foundation for long-term transformation.


From legacy estates to cloud-native advantage

For many financial institutions, legacy technology slows product launches, increases operating cost and makes change harder than it should be. Publicis Sapient helps organizations move beyond that constraint by combining AWS cloud services with modernization accelerators and AI-enabled delivery.


Using platforms such as Sapient Slingshot, built to accelerate legacy modernization and the software development lifecycle, we help clients understand existing code, generate specifications, transition to modern architectures and automate testing. This supports faster modernization, improved traceability and stronger software delivery outcomes.


The result is not modernization for its own sake, but a more adaptable enterprise: one that can respond faster to market changes, launch products more efficiently and serve customers more effectively.


Better experiences for advisors and customers

In financial services, experience quality is inseparable from business performance. Whether the user is a retail banking customer, an insurance policyholder, a payments client or a financial advisor, speed and relevance matter.


Publicis Sapient helps institutions use AWS to create more responsive and personalized experiences powered by better data and AI. In wealth management, for example, Publicis Sapient worked with a leading firm to build a contextual search experience that ingests real-time financial data from multiple sources and improves how advisors serve clients. After migrating the platform from on-premises to AWS, the firm was able to scale the platform to more than 20,000 advisors, meet security requirements and reduce search response times by 80%. More than 90% of advisors rated the contextual search capability as their favorite feature.


This is the kind of business outcome financial institutions are looking for: cloud modernization that does not just change infrastructure, but improves the everyday experience of the people who create value.


Unlocking more value from data and AI

Cloud modernization creates an opportunity to rethink data, not just move it. Publicis Sapient helps financial institutions unify data from across channels and systems to create a stronger foundation for analytics, personalization, forecasting, compliance and real-time insight.


Our data management solutions on AWS are designed to help organizations aggregate and govern data, create a more unified customer view and develop secure environments for analysis and insight generation. With the right data foundation in place, institutions can improve decision-making, deepen customer understanding and support more relevant, timely interactions.


We also help organizations operationalize AI on AWS through enterprise-ready platforms such as Bodhi, which is built for speed, scale and security. Bodhi supports use cases across search, analytics, forecasting, personalization, workflow automation, compliance and real-time insights, helping firms move from experimentation to production-ready value.


Secure, resilient and ready for what’s next

Financial services leaders need partners who understand that cloud transformation must balance innovation with control. Publicis Sapient helps institutions modernize securely, operate resiliently and build for ongoing change. Our AWS managed services capabilities provide proactive and preventative support so organizations can continuously refine cloud environments, reduce risk and stay focused on innovation.


For banks, insurers, wealth managers and payments firms, the opportunity is clear: modernize core systems, improve delivery speed, strengthen security and compliance, elevate customer and advisor experiences, and put data and AI to work in more meaningful ways.


Publicis Sapient and AWS help make that opportunity real—turning cloud modernization into a practical path to resilience, growth and competitive advantage in financial services.