Today’s connected consumer requires companies to have increasingly integrated strategies and technologies. Consumers want to view content, shop, and buy faster, and visit sites that cater to their explicit interests. As a result, choosing the right platform and partner has become even more essential in providing consistent, seamless, individualized customer experiences across all channels, touchpoints, and devices.
We combine strategy, technology implementation, brand advertising, and creative, along with award-winning experience innovation and technical delivery, with Salesforce’s outstanding technology and platforms to provide unique, differentiated, and high-value solutions for today, with the scalability and flexibility to meet tomorrow’s demands.
As one of Salesforce’s largest solutions providers, we have been awarded one of its most prestigious partner levels—Global Innovation Solution Partner. During our decade-long partnership, we have become Salesforce strategic advisors, driving innovation and customer-centricity across industries.
When it comes to implementing technology, every day and dollar counts. We start by uncovering exactly what it takes to connect with your customers across their digital and physical lives. Then, with our deep expertise, proven methodologies, and hard-won insights, we drive efficiencies, accelerate time to value, and ensure every initiative contributes to the organization’s transformation goals.
Publicis Sapient is a Salesforce Platinum Partner with a broad set of expertise across all Salesforce platforms: Marketing Cloud, Sales Cloud, Service Cloud, Commerce Cloud, Community Cloud, Lightning, App Cloud, IoT, and Einstein. We help our Global 1000 clients take full advantage of their Salesforce cloud investments to drive better customer experiences, integrated capabilities, and ongoing operational support across all customer touchpoints.
Leverage the #1 rapid application development platform. Our agile approach delivers custom solutions tailored to your business needs.
Boost engagement and return on marketing investment by enabling persona-driven journeys with highly relevant offers.
Improve customer engagement and commerce with a highly optimized and scalable solution that supports complex integrations—payment, OMS, product personalization, and more.
A&F and Publicis Sapient worked together on the A&F APAC ecommerce strategy and rollout. As A&F US sales were stagnating and Asia sales were skyrocketing, A&F needed an ecommerce presence to take advantage of the Asian opportunity. Being able to create an online ecommerce presence in Asia as soon as possible was one of the biggest strategic initiatives for the company. A&F hired Publicis Sapient to build the technology platform, which was first marketed in China and then rolled out in four additional countries. Publicis Sapient launched the entire program within nine months, and all sites performed beyond expectations.
Publicis Sapient accomplished the re-platforming of the US-based Diesel eCommerce store utilizing Salesforce Commerce Cloud and integrated with a new fulfillment partner for both order management (OMS) and warehousing (WMS), as well as eBay Enterprise. The project included revamping the digital user experience with the Publicis Sapient creative team through a progressive and agile wireframing and visual design process. Ongoing site work on the Salesforce platform includes content and promotional campaign deployment, affiliate landing page launches, and A/B and multivariate testing.
LA Metro wanted to enhance its transit payment system with electronic payment cards and to replace an antiquated Siebel CRM and ineffective customer portal. The existing solution provided a poor online experience, with a cumbersome internal user interface that was not intuitive and had multiple manual data entry points. Publicis Sapient worked with LA Metro to improve the user experience in order to allow patrons to view ride history, add new funds to their cards, order new cards, and report issues from any mobile device, tablet, or computer. Utilizing the Salesforce platform, the results were a completely redesigned and responsive web interface.
Connect online communities to your business processes for effortless customer interactions from the web.
Improve the service experience by automating tasks and streamlining collaboration across departments.
Leverage data as a strategic advantage across the enterprise.
Contact us for a review of how our capabilities and Salesforce solutions can establish, augment, and extend the digital marketing presence of your brand.
TED BATTREALL
ted.battreall@publicissapient.com
Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting, and customer experience with agile engineering and problem-solving creativity. As digital pioneers with 20,000 people and 53 offices around the globe, our experience spanning technology, data sciences, consulting, and customer obsession—combined with our culture of curiosity and relentlessness—enables us to accelerate our clients’ businesses through designing the products and services their customers truly value. Publicis Sapient is the digital business transformation hub of Publicis Groupe.
For more information, visit publicissapient.com.