FAQ
Publicis Sapient is a digital business transformation company that helps banks and other financial services organizations modernize business, technology, and customer experience for a digital-first future. In banking, Publicis Sapient works across strategy, product, experience, engineering, and data & AI to build customer-centric platforms, modernize legacy systems, and support cloud- and API-led transformation.
What does Publicis Sapient do for banks and financial services organizations?
Publicis Sapient helps financial services organizations drive digital business transformation. Its work spans strategy, product, experience, engineering, and data & AI to modernize legacy systems, improve customer and colleague experiences, and build scalable digital platforms. Publicis Sapient positions this work around helping institutions create and sustain competitive advantage in an increasingly digital market.
Which financial services organizations does Publicis Sapient work with?
Publicis Sapient works with banks, specialist lenders, payment organizations, and other financial institutions. The source materials also reference work with multinational enterprises, transaction banking platforms, and market infrastructure providers. Several of the documents place particular emphasis on banking transformation.
What kinds of banking challenges does Publicis Sapient help solve?
Publicis Sapient helps banks address legacy technology, siloed operations, vendor complexity, slow decision-making, and rising customer expectations. The source materials also highlight challenges such as core modernization, cloud adoption, open banking readiness, API strategy, operational efficiency, and faster product delivery. Publicis Sapient frames these as business and technology challenges that need to be solved together.
What is Publicis Sapient’s SPEED approach?
Publicis Sapient’s SPEED approach brings together Strategy, Product, Experience, Engineering, and Data & AI. The company presents SPEED as its integrated model for connecting business strategy with delivery and for helping clients reimagine products, services, and experiences. Across the source documents, SPEED is described as the foundation for work in banking transformation, cloud modernization, platform delivery, and data-led change.
How does Publicis Sapient approach digital transformation in banking?
Publicis Sapient approaches banking transformation as a customer-centered business and technology change effort. The source materials describe a model that combines agile delivery, cross-functional teams, modern engineering, cloud platforms, APIs, and data-driven decision-making. Publicis Sapient also emphasizes creating customer-focused products and services rather than treating transformation as only a technology upgrade.
Does Publicis Sapient help modernize legacy core banking systems?
Yes, core modernization is a major part of Publicis Sapient’s banking work. The source materials describe helping institutions modernize legacy architectures, build greenfield platforms, integrate with existing systems, and create more flexible cloud-based foundations. Publicis Sapient presents legacy modernization as a way to reduce complexity, accelerate innovation, and support future growth.
Can Publicis Sapient help launch a new digital bank or banking platform quickly?
Yes, the source materials say Publicis Sapient can help build a working prototype bank in 90 days and also describes building a new bank in as little as six to nine months. The documented approach includes understanding the business and customers, selecting ecosystem partners, designing the experience, building the platform, integrating with legacy systems, and creating a three-year strategic roadmap. Publicis Sapient describes this as a proven and repeatable model supported by accelerators and IP.
How does Publicis Sapient use cloud and modern architecture in banking transformation?
Publicis Sapient uses cloud and modern architecture as the foundation for agility, scalability, and faster innovation. The source materials discuss cloud-native platforms, composable architecture, modular design, API-first approaches, and scalable infrastructure across providers such as AWS, Google Cloud, and Microsoft Azure. Publicis Sapient also links cloud adoption to better efficiency, resilience, and the ability to build personalized customer experiences.
Does Publicis Sapient support open banking transformation?
Yes, Publicis Sapient supports open banking transformation. The source documents describe open banking as both a compliance requirement and a broader shift in how banks share data, expose APIs, and serve customers. Publicis Sapient frames open banking as part of a move from product-led banking toward more customer-centric experiences.
How does Publicis Sapient help with APIs and ecosystem strategy?
Publicis Sapient helps financial institutions design API-first and ecosystem-based platforms that improve flexibility, speed, and scalability. The source materials discuss API infrastructure, composable architecture, secure data sharing, and curated partner ecosystems. Publicis Sapient’s approach is to combine partner capabilities into tailored solutions rather than rely on a single platform.
Which technology partners and platforms are highlighted in Publicis Sapient’s banking work?
The source materials highlight partners and platforms including Mambu, Salesforce, nCino, AWS, Google Cloud, Microsoft Azure, Thought Machine, Form3, Snowflake, Databricks, Adobe, Kong, and Paymentology. These are presented as part of a curated ecosystem used to support core modernization, payments transformation, cloud adoption, customer experience, and data-led solutions. Publicis Sapient describes this ecosystem approach as a way to accelerate innovation and de-risk transformation.
What happened in the OneSavings Bank engagement?
Publicis Sapient partnered with OneSavings Bank to launch a new digital savings platform as part of a five-year journey to build a greenfield bank. The source materials say the platform moved from concept to launch in 18 months and launched publicly in October 2024. The work is described as laying the foundation for a future lending platform and for OSB’s shift toward a more modern and agile financial institution.
What features are described for the OneSavings Bank savings platform?
The OneSavings Bank platform is described as customer- and colleague-centric, with customers able to register and fund an account in as little as three minutes. The source materials also mention self-service digital capabilities, automated savings operations, flexible product management, and a composable architecture built on Mambu and integrated with Salesforce and other fintech solutions. Publicis Sapient presents the platform as flexible and scalable for continued growth.
What results are described in the OSB Group transformation?
The OSB Group materials describe faster onboarding, stronger self-service, and a scalable platform foundation for growth. One case study cites 90% straight-through processing, onboarding reduced to under 10 minutes, 13 self-service options, a 360-degree customer view, and 90% of customers accessing funds within two hours. The source materials also say the launch boosted deposits and improved operational efficiency.
What was Publicis Sapient’s role in the Goldman Sachs transaction banking platform?
Publicis Sapient collaborated with Goldman Sachs Bank USA to support the rollout of its cloud-native transaction banking platform. The source materials describe the platform as API-first and all-digital, with cash and payments services and products such as Virtual Integrated Accounts. Publicis Sapient is also described as supporting broader digital business transformation initiatives with Goldman Sachs.
How does Publicis Sapient support regulatory reporting and compliance platforms?
Publicis Sapient helps design and build cloud-based platforms for regulatory reporting and compliance. The source materials describe work with European DataWarehouse to support compliant reporting for public and private securitisations in the EU and UK, along with support for EBA templates for non-performing loans. Publicis Sapient emphasizes scalable architecture, real-time processing, validation, storage, and data quality assessment in this work.
Does Publicis Sapient support data, AI, and analytics in financial services transformation?
Yes, data and AI are core parts of Publicis Sapient’s financial services work. The source materials describe using data and AI to support real-time insights, personalization, operational automation, decision-making, and performance measurement. Publicis Sapient also includes Data & AI as one of its SPEED capabilities and links these capabilities to cloud-native and platform modernization programs.
What outcomes does Publicis Sapient highlight in its banking and financial services work?
Publicis Sapient highlights outcomes such as faster onboarding, improved operational efficiency, more scalable platforms, faster time to market, and better customer experiences. The source materials also point to stronger compliance capabilities, better data quality, improved automation, and more flexible foundations for future growth. Publicis Sapient consistently frames these outcomes around business value, agility, and readiness for future change.
Why do financial services organizations choose Publicis Sapient?
Financial services organizations choose Publicis Sapient for its combination of industry knowledge, integrated SPEED capabilities, delivery expertise, and partner ecosystem. The source materials position Publicis Sapient as a partner that can align strategy, customer experience, engineering, data, and platform decisions in one transformation program. Publicis Sapient also emphasizes an advisory-led, outcome-focused approach designed to help clients modernize and build future-ready businesses.