Modernizing ETRM for Renewables: A Deep Dive into Certificate Management and Battery Optimization

The New Era of Green Power Trading

As the global energy sector accelerates toward decarbonization, utilities and power companies are navigating a landscape transformed by renewables, distributed energy resources, and advanced storage solutions. The integration of wind, solar, and battery assets is no longer a future ambition—it’s a present-day imperative. Yet, legacy Energy Trading and Risk Management (ETRM) systems, designed for a simpler, fossil-fuel-centric world, are now a barrier to agility, compliance, and value creation. To thrive in this renewables-centric era, organizations must modernize their ETRM platforms, with a sharp focus on centralized certificate management and real-time battery optimization.

The Challenge: Complexity, Compliance, and Opportunity

The shift to renewables introduces a host of operational and regulatory challenges:

The Solution: A Digital, Data-Centric ETRM Ecosystem

Modern ETRM platforms, built on cloud-native, AI-enabled architectures, are the digital backbone for green power trading and compliance. The key pillars of a future-ready ETRM solution include:

1. Centralized Certificate Management

2. Real-Time Battery and Asset Optimization

3. Automation and Process Orchestration

Real-World Impact: Publicis Sapient in Action

Standardizing ETRM for Renewables Integration

A global multinational energy company—one of the world’s largest offshore wind power generators—set a goal to be climate-neutral by 2040, backed by a €55 billion investment in renewables. Facing a fragmented landscape of systems and processes, the company partnered with Publicis Sapient to standardize its trading and risk management for renewable assets. The result:

Battery Optimization and Intra-Day Trading

For a leading power and gas company, Publicis Sapient implemented an ETRM platform that:

Certificate Trading and Compliance

A major utility needed to manage a growing portfolio of renewable certificates and complex compliance obligations. Publicis Sapient delivered:

A Practical Roadmap for ETRM Modernization

Publicis Sapient’s proven framework for ETRM transformation is tailored to the unique demands of green energy trading:

  1. Unify Data Across the Value Chain: Migrate from legacy, on-premise systems to cloud-based platforms that centralize data from all business functions and distributed assets.
  2. Automate and Streamline Processes: Replace manual workflows with automated, user-friendly solutions that reduce errors and free up teams for value-added activities.
  3. Empower Business Users: Provide self-serve analytics and real-time dashboards, enabling teams to make decisions based on the latest, most accurate information.
  4. Align Teams Around Shared Outcomes: Break down organizational silos by aligning incentives and KPIs across trading, operations, risk, and compliance.
  5. Iterate and Scale: Start with high-impact use cases (e.g., battery optimization, certificate trading), deliver minimum viable products quickly, and scale successful solutions across the organization.

Why Publicis Sapient?

With decades of experience in energy and commodities, Publicis Sapient is uniquely positioned to guide organizations through the green energy transition. Our SPEED capabilities—Strategy, Product, Experience, Engineering, and Data & AI—ensure that every solution is tailored to your needs and delivers measurable business outcomes. We don’t just implement technology; we co-create the future of your business, helping you move from isolated digital upgrades to true value chain modernization.

Ready to Lead in Green Energy Trading?

The future of energy trading and risk management is digital, data-driven, and green. By embracing unified analytics, automation, and cloud-native ETRM platforms, energy companies can not only navigate volatility but seize new opportunities for growth, compliance, and sustainability. Connect with Publicis Sapient’s experts to discover how we can help you modernize your ETRM systems—and thrive in the new energy era.

Contact our Energy & Commodities team at energyandcommodities@publicissapient.com to start your transformation journey.