The financial services industry is undergoing a profound transformation, not just in terms of technology and business models, but also in the makeup and mindset of its leadership. Women are increasingly stepping into pivotal roles, driving innovation, and championing a more inclusive, equitable future for finance. At Publicis Sapient, and among our clients, the journey of women in financial services is a story of resilience, mentorship, and the power of diverse leadership to unlock business value.
Diversity is more than a moral imperative—it’s a business necessity. Leading voices in the industry agree: diverse teams outperform by bringing a breadth of perspectives that fuel strategic decisions and innovation. As one senior executive put it, “Diversity is not just an issue of equitability, it’s an issue of alpha as well.” Companies that reflect the society they serve are better positioned to understand and innovate for a diverse customer base, which is critical in today’s rapidly evolving financial landscape.
Yet, the numbers show there’s still work to do. Only a fraction of senior roles in finance are held by women, and many organizations are just beginning to set concrete goals for gender diversity. The business case is clear: organizations that prioritize inclusion and representation see improved performance, greater innovation, and stronger client relationships.
Mentorship is a cornerstone of progress for women in finance. Programs like the STAR (Sibos Talent Accelerator Route) and RISE initiatives have demonstrated the power of structured mentoring to accelerate learning, build confidence, and break the cycle of each generation having to rediscover the same lessons. As one mentor shared, “If you can pass on something that took you five or six years to learn, and the next generation learns it in a few months, that’s real progress.”
At Publicis Sapient, mentorship is woven into our culture. From formal programs to informal coaching, women at all stages of their careers are supported by leaders who advocate for their growth. This support is especially vital for those navigating non-linear career paths or returning to work after a break. The most effective mentorship is tailored—addressing technical skills, leadership development, and the unique challenges women face in balancing career and family.
Inclusive leadership is about more than inviting women to the table—it’s about ensuring every voice is heard and valued. Leaders across the industry emphasize the importance of psychological safety, where team members feel empowered to speak up, take risks, and contribute their best ideas. “Inclusion isn’t just about inviting somebody into the room. It’s about helping them participate and give their best selves to the situation.”
This culture of inclusion is built through intentional actions: advocating for colleagues, addressing unconscious bias, and creating frameworks that remove barriers to advancement. At Publicis Sapient, business resource groups like Viva Women and RISE provide additional avenues for support, advocacy, and leadership development, helping women find community and make an impact beyond their day-to-day roles.
The path to leadership in finance is rarely linear. Many women leaders have made significant pivots—sometimes from non-financial backgrounds—by embracing continuous learning and being fearless about new opportunities. Here are some actionable insights from women who have navigated these journeys:
Initiatives like STAR and RISE are making tangible impacts by connecting women with mentors, providing leadership training, and creating networks of support. These programs are not just about individual advancement—they’re about changing the culture of the industry. By accelerating the development of women leaders, they help ensure that progress is not just incremental, but exponential.
For organizations, the path forward is clear:
At Publicis Sapient, we are committed to building inclusive teams and supporting women at every stage of their journey. Our people strategy is grounded in the belief that everyone—regardless of gender, background, or life stage—should have the opportunity to thrive.
Women in financial services are breaking barriers, driving innovation, and shaping the future of the industry. Through mentorship, inclusive leadership, and a commitment to continuous learning, we can create a more equitable and dynamic financial world. The journey is ongoing, but the momentum is real—and together, we are building a future where every woman in finance can lead, succeed, and inspire the next generation.
Ready to take the next step? Connect with us to learn more about our mentorship programs, career opportunities, and commitment to inclusion in financial services.