Australia and the broader Asia-Pacific (APAC) region are at the forefront of a new era in digital business transformation. As organizations across financial services, retail, public sector, and transportation embrace the opportunities of artificial intelligence (AI) and data-driven innovation, Publicis Sapient is leading the way—delivering tailored, AI-powered solutions that drive measurable impact and sustainable growth.
Publicis Sapient’s commitment to Australia and APAC is underscored by significant leadership appointments and ongoing investment in local talent and capabilities. The recent appointment of Angela Robinson as Country Managing Director for Australia, based in Melbourne, reflects the company’s strategic focus on supporting the region’s ambition to become a world-leading digital economy by 2030. Robinson brings over two decades of experience in digital transformation and consultancy, and her leadership is pivotal in scaling Publicis Sapient’s SPEED (Strategy, Product, Experience, Engineering, Data & AI) capabilities across the region.
Complementing this, the appointment of Gavin Seewooruttun as VP, Data and AI Lead for Australia, further strengthens the company’s ability to help clients harness the power of AI and data. Seewooruttun’s extensive experience in building and leading AI teams for major financial institutions, government agencies, and retailers positions Publicis Sapient as a trusted partner for organizations seeking to unlock new revenue streams, transform customer experiences, and drive operational excellence.
At the heart of Publicis Sapient’s approach is the SPEED model—integrating Strategy, Product, Experience, Engineering, and Data & AI. This holistic framework enables organizations to reimagine their business models, modernize operations, and deliver the products and experiences their customers truly value. In Australia and APAC, this model is tailored to address unique regional challenges, such as:
Publicis Sapient’s AI-driven delivery transformation is not just about prototyping—it’s about delivering real, enterprise-scale solutions. The company’s global leadership in generative AI and cloud modernization is recognized by industry analysts, with accolades such as being named a Market Leader in Generative Enterprise Services by HFS Research and a Leader in the IDC MarketScape for Cloud Professional Services and Retail Professional Services.
In Australia, Publicis Sapient partners with leading banks and financial institutions to modernize legacy systems, enhance risk and compliance frameworks, and deliver personalized digital experiences. By leveraging proprietary AI platforms and strategic partnerships with hyperscalers like Google Cloud and AWS, clients have achieved up to 40% efficiency gains in software development lifecycles and significant cost reductions in content creation and operations.
Retailers across APAC are navigating a rapidly changing landscape, where omnichannel experiences and data-driven personalization are critical. Publicis Sapient’s SPEED capabilities empower retailers to transform their business models, optimize supply chains, and launch innovative digital products. The company’s leadership in retail transformation is recognized by the IDC MarketScape, highlighting its ability to deliver sustainable growth and long-term success for clients.
Publicis Sapient’s work with federal and state governments in Australia spans justice, education, customer service, and human services. By infusing AI and data analytics into public sector engagements, the company helps agencies reimagine citizen experiences, streamline operations, and deliver more responsive, efficient services to communities.
With the appointment of regional industry leaders, Publicis Sapient is also driving transformation in transportation and mobility. The company’s SPEED capabilities enable clients to develop digital platforms that connect ecosystems, optimize operations, and deliver seamless experiences for end-users—helping organizations adapt to the demands of an AI-driven future.
Publicis Sapient’s strategic alliances with Google Cloud and AWS are central to its ability to deliver AI-driven transformation at scale. Through dedicated business units and Centers of Excellence, the company accelerates the adoption of generative AI, cloud migration, and data modernization for clients across industries. These partnerships enable access to cutting-edge technologies, robust security, and scalable solutions tailored to the needs of the region.
A key differentiator for Publicis Sapient in Australia and APAC is its investment in local talent and innovation. The company’s agile, distributed delivery model and commitment to upskilling ensure that clients benefit from world-class expertise and the latest advancements in AI, engineering, and experience design. This focus on talent development and interdisciplinary collaboration is essential for meeting the complex needs of organizations in a rapidly evolving digital landscape.
Publicis Sapient’s proven track record in Australia and APAC is built on a foundation of delivery excellence, industry expertise, and a relentless focus on client impact. Whether transforming financial services, retail, public sector, or transportation, the company’s SPEED capabilities and AI-driven approaches are uniquely positioned to help organizations realize their digital ambitions and lead in the age of AI.
Discover how Publicis Sapient can help your organization accelerate digital business transformation in Australia and Asia-Pacific.
For more information, visit publicissapient.com.