SPEAKER: Thanks to 5G, cars are slated to become entertainment devices. But first, OEMs must become data-driven, tech-based mobility companies. For many brands, company culture and organizational barriers are standing in the way of progress, the key to which is orienting around the customer. There are a few ways an OEM can seize the opportunity.
Doing so can help OEMs take advantage of 5G to develop market-leading services like in-car connectivity, entertainment, predictive maintenance, and safety that align to customer needs.