In today’s rapidly evolving digital landscape, organizations across every sector are under immense pressure to innovate, modernize, and deliver exceptional experiences to their customers. The key to thriving in this environment is not just adopting the latest technologies, but harnessing them in ways that are tailored to the unique challenges and opportunities of each industry. Publicis Sapient stands at the forefront of this transformation, leveraging its SPEED capabilities—Strategy, Product, Experience, Engineering, and Data & AI—and deep partnerships with leading cloud providers such as AWS, Google, and Microsoft to deliver industry cloud solutions that drive measurable business outcomes.
Publicis Sapient has been named a Market Leader in Industry Cloud Services by HFS Research, a testament to its expertise in enabling clients to scale AI and cloud-native transformation across the value chain. What sets Publicis Sapient apart is its advisory-led approach, guiding clients from the “why” of transformation ambition to the operationalization of cloud-native solutions. This approach is underpinned by a commitment to business model reimagination, value chain disruption, and the creation of multi-industry ecosystems.
Clients and partners consistently highlight Publicis Sapient’s ability to combine digital business strategy, customer experience, marketing modernization, and data and AI expertise with industry-leading cloud platforms. This unique blend enables organizations to rapidly deploy advanced technologies like generative AI, unlocking new levels of efficiency, innovation, and growth.
Publicis Sapient’s decade-long partnership with AWS empowers organizations to modernize IT, unlock the potential of generative AI, and build composable commerce solutions. Through a global strategic collaboration agreement, Publicis Sapient leverages AWS’s advanced AI and machine learning technologies to accelerate the migration of legacy workloads, automate workflows, and deliver personalized customer experiences at scale.
Key offerings include Bodhi, an agentic AI ecosystem built on AWS, designed for speed, scale, and security. Bodhi automates workflows, enhances decision-making, and delivers real-time insights across search, analytics, forecasting, personalization, and compliance. For example, a leading global automaker partnered with Publicis Sapient to build a digital showroom on AWS, consolidating data from 190 markets and 105 countries. The platform’s AI-driven insights increased test drives by over 900% and significantly improved conversion rates.
In the healthcare sector, Publicis Sapient deployed a scalable generative AI solution for a global pharmaceutical company, automating the creation of localized marketing collateral and reducing content creation costs by up to 45%. In financial services, a wealth management firm benefited from a contextual search experience migrated to AWS, reducing search response time by 80% and earning high advisor satisfaction.
Publicis Sapient’s partnership with Google Cloud is focused on accelerating the adoption of generative AI and scaling Google’s technology to enterprise customers. By establishing a dedicated Google Cloud business unit, Publicis Sapient delivers solutions that drive efficiency, innovation, and growth across industries such as banking, financial services, insurance, retail, and healthcare.
A notable example includes working with a large bank to modernize its infrastructure and enhance the software development lifecycle with generative AI, boosting efficiency by up to 40%. In retail, Publicis Sapient helped a major grocery chain create a Retail Media Network powered by Google Cloud, monetizing data and generating $100 million in new revenue opportunities.
As a global Microsoft Cloud Solutions Partner, Publicis Sapient combines digital business strategy and customer experience with Microsoft’s cloud and AI technologies. Joint offerings such as generative AI, Energy Trading and Risk Management (ETRM), and the Wealth Management Accelerator help clients in financial services, energy, and retail uncover valuable insights, increase efficiency, and drive exponential growth. For a multinational investment bank, Publicis Sapient implemented Microsoft 365 Copilot and document imaging, saving tens of millions of dollars through improved process efficiencies.
Publicis Sapient has modernized legacy systems and integrated cloud solutions for leading banks, resulting in faster product launches and higher customer engagement. For example, its work with Goldman Sachs has supported the development of digital capabilities in private wealth management and high-yield online savings, helping the firm disrupt financial services and deliver true value to customers.
In partnership with global hospitality brands, Publicis Sapient has implemented AI-powered search and personalization for vacation rental platforms, doubling property saves and setting new records for search-driven visits. For Target, Publicis Sapient created an independent omnichannel commerce platform, affording greater ownership of the customer journey and exceeding evolving customer expectations.
Publicis Sapient guided a global energy provider through a digital ecosystem upgrade, integrating Salesforce with AWS and other platforms. This transformation streamlined sales operations, improved customer engagement, and delivered measurable ROI by enabling smarter, faster product sales. The Uniper Enerlytics platform, another example, democratizes data across the organization to improve asset performance and monetize insights.
For healthcare providers, Publicis Sapient has automated clinical documentation, freeing up time for patient care and improving satisfaction. Its work with a leading mental health charity revolutionized service delivery by implementing Salesforce solutions that streamlined operations and improved patient engagement, resulting in operational excellence and better health outcomes.
Publicis Sapient’s unique value lies in its ability to connect ecosystems—fusing strategy, consulting, experience, and engineering with the best technology platforms. By co-creating solutions with clients and partners, Publicis Sapient ensures every initiative is grounded in measurable business outcomes. Whether you are in financial services, retail, energy, healthcare, or beyond, Publicis Sapient is your trusted partner for industry-specific cloud and AI transformation—helping you not only keep pace with change, but set new standards for your industry.
Ready to unlock the next chapter of your digital transformation? Connect with Publicis Sapient’s experts and discover how industry cloud and AI solutions can drive your boldest ambitions.