PUBLISHED DATE: 2025-08-24 23:37:48
Deal Win: Cavender’s
Customer Profile
Cavender’s is a family-owned Western wear retailer specializing in cowboy boots, apparel, and accessories. With a strong presence across the Southern and Midwestern U.S., Cavender’s is known for its authentic Western heritage, quality craftsmanship, and commitment to exceptional customer service.
Challenge
Cavender’s faces challenges in delivering a seamless, modern commerce experience that keeps pace with customer expectations and market trends. Their existing e-commerce system lacks flexibility and scalability, limiting their ability to offer a unified, personalized shopping experience across channels. As customer demands evolve, Cavender’s needs a solution that will streamline their digital and in-store experience, improve operational efficiency, and position them for long-term growth in the competitive retail landscape.
Products Sold: Headless Salesforce Commerce Cloud
Reimagining Commerce: Elevating Cavender’s Experience for the Modern Shopper
Partner Value
Publicis Sapient is helping Cavender’s reimagine their commerce system by implementing Headless Salesforce Commerce Cloud (SFCC), an agile, integrated solution that enhances both the digital and in-store customer experience. By modernizing their commerce experience, we are positioning Cavender’s to better meet the needs of today’s consumers and drive future growth across all sales channels.
Goals & Outcomes
- Implement an agile, integrated system that unifies online and in-store experiences.
- Streamline processes, reduce friction, and increase scalability across digital and physical channels.
- Position Cavender’s to stay ahead of customer expectations and market trends with a flexible, future-proof system.
- Create a seamless, frictionless shopping journey to increase conversions and maximize revenue.
Pursuing Future ACV Opportunities with Cavender's
- Country: North America
- Industry: Retail
Role of Partner in Customer Lifecycle Stage
Publicis Sapient won the RFP for the re-implementation of Cavender’s Headless Salesforce Commerce Cloud.