Publicis Sapient returned as a Diamond-level sponsor at Adobe Summit 2025, the ultimate digital experience conference, leading the conversation on AI-driven MarTech Transformation. During the week we showcased how we’re empowering top brands to modernize digital marketing experiences and maximize the value of their Adobe investments. In addition we unveiled Sapient Slingshot, our proprietary AI platform for software development, enabling businesses to elevate their digital experiences and streamline their MarTech migration, boosting productivity, efficiency, and quality.
We took the stage with clients, Do it Best Corp., and Marriott International to discuss their journey, and lessons learned in leveraging the Adobe platform to gain insights and drive growth.
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Do it Best’s VP of Marketing & Ecommerce, Allison Flatjord, and Corbin Prows, divisional manager of Ecommerce, along with Ganesh Rangarajan, GVP at Publicis Sapient, discussed how Do it Best uses the Adobe suite and power of data and technology to drive omnichannel growth.
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Marriott International’s Saurabh Narula, Sr. Director, IT Application Dev, and Publicis Sapient’s Sudip Das, Director of Technology discussed how Marriott leveraged the Adobe Experience Manager SPA architecture and integrated with other Adobe products to gain insights into enhancing its commerce and marketing operations, empowering multiple teams to collaborate effectively while maintaining quality and achieving faster time to market.
In addition, we hosted a fireside chat in the Community Pavilion Theatre with Eric Phillips, SVP and Chief Digital Officer, Delta Air Lines, and Jagdish Ghanshani, SVP & Managing Partner, Publicis Sapient. Together they shared emerging themes and discussed the gaps in generational loyalty, which strategies are driving measurable growth, and actions for strengthening customer relationships in an increasingly complex digital landscape.
During the week we hosted exclusive sessions and workshops with industry leaders.
Publicis Groupe and Adobe Expand Global Partnership to Drive Creative Expression and Personalization at Scale with Adobe Firefly Generative AI. Utilizing Publicis Sapient’s deep Adobe expertise, Firefly Services can be leveraged alongside Adobe Experience Cloud and Adobe Experience Platform, bringing together creativity, marketing and AI to drive digital business transformation for joint clients.
For additional details about our presence at Summit 2025, visit Publicis Sapient at Adobe Summit 2025.
Interested in how we are helping brands elevate their MarTech stack? Contact us!