In today’s digital-first world, regulated industries like financial services and healthcare face a unique paradox: the imperative to innovate and transform experiences through artificial intelligence (AI) is stronger than ever, yet the stakes for compliance, privacy, and ethical responsibility are exponentially higher. At Publicis Sapient, we help organizations in these sectors harness the transformative power of AI—safely, responsibly, and at scale—while navigating the complex regulatory and operational landscapes that define their industries.
AI is fundamentally reshaping how banks, insurers, and healthcare providers serve customers and empower employees. From automating risk assessments and fraud detection in banking to accelerating diagnostics and personalizing patient care in healthcare, AI is unlocking new levels of efficiency, accuracy, and value. Yet, these opportunities come with heightened scrutiny:
For leaders in these industries, the question is not whether to adopt AI, but how to do so in a way that is both innovative and compliant.
Our approach is anchored in the SPEED model—Strategy, Product, Experience, Engineering, and Data & AI—a holistic framework that ensures every transformation initiative is:
This model is especially powerful in regulated industries, where the interplay between innovation and compliance is critical. By connecting these five pillars, we help organizations move beyond siloed pilots to deliver integrated, scalable, and sustainable AI solutions.
Banks are under pressure to digitize legacy systems, improve customer experience, and meet evolving regulatory standards. Publicis Sapient partners with leading financial institutions to:
For example, we have helped banks implement AI-powered solutions for anti-money laundering (AML) and know-your-customer (KYC) processes, leveraging secure, in-country cloud environments to meet local data sovereignty laws. Our work enables banks to serve customers more efficiently while satisfying the most rigorous compliance standards.
AI is also transforming how banks serve small and medium-sized enterprises (SMEs). By orchestrating data across ecosystems and leveraging AI for credit risk assessment, onboarding, and personalized product recommendations, banks can deliver more value to SME clients—while ensuring that all data usage is transparent, consent-based, and auditable.
In healthcare, AI is revolutionizing diagnostics, treatment planning, and patient engagement. Publicis Sapient works with providers and payers to:
Our solutions are designed with privacy, consent, and explainability at their core, ensuring that patients and providers can trust the technology that supports their care.
AI in regulated industries demands more than technical excellence—it requires a robust ethical and governance framework. At Publicis Sapient, we:
Our AI ethics task force works hand-in-hand with clients to develop responsible use policies, train teams, and ensure that every deployment meets the highest standards of trust and accountability.
Transformation is not just about technology—it’s about people. We help clients foster a culture of continuous learning, unlearning, and relearning, equipping employees to thrive alongside AI. Our change management programs emphasize empathy, inclusion, and human skills, ensuring that AI augments rather than replaces the workforce.
AI is redefining what’s possible in financial services and healthcare—but only for those who can balance innovation with compliance and trust. Publicis Sapient is your partner for safe, scalable, and sustainable AI-driven experience transformation.
Connect with our experts to start your journey.