PUBLISHED DATE: 2023-05-17 22:54:50
Current Outlook: Automotive Industry Insights | Publicis Sapient Transportation & Mobility
Where will digital take people next?
While success in the early part of the decade was shaped by organizations’ agility in response to the pandemic, 2023 and beyond will bring the emergence of industry-defining customer experience and data strategy innovations. From connected vehicles, enhanced digital shopping and the proliferation of EV technology, to new data-driven business models, multi-brand ecosystems and more, find out what’s next for the Transportation & Mobility industry.
Leading Trends, Insights & Predictions
Explore data-informed perspectives on today’s most relevant Automotive innovations.
Article
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The Top 5 Trends Shaping Transportation & Mobility in 2023
Find out what’s coming next—from connected car ecosystems and digital shopping to new business models, sustainable mobility alternatives, and more. Open article
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The Future of the Automotive Dealer Experience
Learn about three trends impacting OEMs and automotive dealers who strive to offer the next level of seamless consumer experiences. Open article
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Why Automakers Must Think Like Tech Companies
Learn how to operate like data-driven mobility companies as 5G begins to forge super-connections between humans and machines. Open article
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Why Customer Experience is the Key to Automotive Success
Find out how to transform your current business model to meet modern drivers’ digital expectations. Open article
Our Solutions
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Digital Marketing Assessment
The digital marketing operating system assessment measures an automaker’s digital maturity and develops a prioritized roadmap to transform customer engagement. Learn more about this unique Publicis Sapient solution here. Learn more
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Our Customer Data Platform (CDP) Quickstart Approach
CDP Quickstart accelerates an organization’s digital business transformation. As part of Publicis Sapient’s commitment to customer-centricity, these components are offered free of charge for Publicis Groupe customers. Learn more
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Engineering Transformation
Engineering Transformation is a holistic program that modernizes information technology (IT). Learn more
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Experience Transformation
Transform the way your brand and your customers interact with exceptional customer, employee and partner experience-centered offerings and services. Learn more
Learn More About the Future of Transportation
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Let’s talk about how we can help you add genuine business value and enhance your customer journey with digital transformation. Get in touch
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Alyssa Altman
Industry Lead, Transportation and Mobility - North America
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Philip Beil
Transportation & Mobility Lead, EMEA & APAC
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