Sustaining Value Post-Transformation: Application & Infrastructure Management Services (AIMS)

The Challenge: Value Erosion After Digital Transformation

Digital transformation is a critical journey for organizations seeking to remain competitive, relevant, and resilient in a rapidly evolving world. Yet, while the initial implementation of new platforms, applications, and infrastructure can unlock significant value, many organizations face a common and costly challenge: value erosion once the project transitions from build to run. Studies show that up to 87.5% of digital transformation initiatives fail to achieve their objectives, with the greatest loss of value occurring after the initial release—during the maintenance and operations phase.

This drop-off is not inevitable. It is often the result of intrinsic factors such as misalignment between business and IT, siloed product and support teams, and the loss of critical knowledge when transformation projects are handed over to internal or third-party support teams. The result? Slower issue resolution, reduced system performance, and a gradual decline in the return on your transformation investment.

The Solution: Publicis Sapient’s Application & Infrastructure Management Services (AIMS)

At Publicis Sapient, we believe that digital transformation is not a one-time event, but a continuous journey. Our Application & Infrastructure Management Services (AIMS) are designed to sustain and enhance the value of your digital investments long after go-live. We partner with you to ensure that your platforms, applications, and infrastructure remain robust, secure, and optimized—empowering your business to adapt, scale, and thrive.

Key Benefits of AIMS

Preventing Knowledge Loss
Our transformation teams possess deep domain and technical expertise. By involving support engineers and experts during the transformation stage, we ensure that critical knowledge is retained. This approach enables a seamless transition to ongoing management, avoiding the pitfalls of lost context and ensuring optimal system performance.
Faster Issue Resolution
With AIMS, the teams who built your systems are the ones supporting them. This continuity means faster investigation, diagnosis, and resolution of issues—resulting in lower mean time to resolve (MTTR) and minimal disruption to your business operations.
Proactive Monitoring and Continuous Improvement
We don’t just react to problems—we anticipate them. Our teams proactively monitor service level agreements (SLAs) and key performance indicators (KPIs), identifying and addressing issues before they impact your business. Regular performance tracking enables us to spot opportunities for improvement and implement enhancements on an ongoing basis.
Advanced Tools and Automation
Our Sustain Engineering Platform (StEP), layered on top of leading IT service management tools, provides a unified view across your IT estate. We leverage automation, self-healing bots, and cloud provisioning to streamline operations, reduce manual effort, and proactively monitor business processes and KPIs.
Seamless User Experience
By maintaining continuity from transformation through ongoing management, we deliver a seamless experience for both your internal teams and your customers. This approach not only protects your investment but also creates exponential value as your digital capabilities mature.

Why Ongoing Partnership Matters

The transition from project implementation to ongoing management is a critical inflection point. Too often, organizations see momentum stall as knowledge is lost and support teams struggle to keep pace with evolving business needs. By continuing your partnership with Publicis Sapient post-implementation, you benefit from:

Deep understanding of your business and technology landscape
Faster, more effective support and optimization
Continuous alignment between business goals and IT operations
A proactive approach to risk management and value realization

Real-World Impact: Sustaining Digital Momentum

Our approach has helped global leaders across industries—from financial services and energy to retail and healthcare—sustain and grow the value of their digital transformations. For example, by integrating support and engineering teams early in the transformation process, we enabled a global provider to modernize their digital ecosystem, streamline sales operations, and deliver measurable ROI through smarter, faster product sales. In every engagement, our focus is on maximizing your return on investment and ensuring your digital platforms remain a source of competitive advantage.

Take the Next Step in Your Digital Transformation

Maximizing the value of your digital transformation requires more than a successful launch—it demands a commitment to ongoing excellence. Publicis Sapient’s Application & Infrastructure Management Services (AIMS) are your assurance that the momentum, knowledge, and value created during transformation are not only preserved but continuously enhanced.

Ready to protect and grow your transformation investment? Connect with our experts to learn how AIMS can help you unlock greater value, agility, and resilience for your business—now and in the future.