VIDEO TRANSCRIPT:

Pumasapient is accelerating the journey to a digital-first future for financial services, driving a fundamental shift away from a focus on products to people, helping them to thrive in their brave pursuit of next. At the foundation of this effort are three distinct but not exclusive approaches known as Evolve, Jump, and Attack. Evolve is the incremental transformation of a legacy organization towards a more effective future model. All aspects of the business are addressed, from customer journeys and commercial offerings to operational and technical capabilities. Though it requires organization-wide commitment and a high level of investment, Evolve has been proven successful with a cost-to-income target of 40 to 50 percent. Yet, evolve on its own is not enough to keep pace with rapid changes in the industry. JUMP is the establishment of a new shell into which an existing business or functional capability can be migrated. The aim is to counter the limits of an evolved approach and, by making the leap to new strategic platforms and ways of working, benefit from reduced costs and new customer experiences. ATTACK is the launch of a brand new digital proposition designed to more effectively reach and service new customers and generate a new revenue stream. It's called ATTACK because it gives organizations the opportunity to compete against the rising tide of digital native challengers, taking a proactive approach to be ready for anything the future brings. While these approaches on their own have considerable targeted benefits, adopting a mix of all three ensures that organizations hit immediate, mid-term and long-term transformational goals. Key to this is establishing the right balance as well as ensuring that enablers are in place to promote their success, such as the willingness to trial new ways of working and exploring how new technology can unlock value. The transformation in financial services has long been in nascent stages. Now is the time to be accelerating the pace of change. New customer expectations, the rapid evolution of innovative technologies, and unprecedented global forces having a profound effect on economies, businesses and livelihoods demand it. With its digital-first mindset, improve an experience, bringing together legacy and fintech companies and delivering value at speed, Provosa Sapient is uniquely placed to help drive this change. And with the evolved Jump attack portfolio, organizations can rapidly advance their transformation plans and successfully progress to a digital-first future. Digital in the service of people.

Relevant Links

• Evolve, Jump, Attack: A Digital-First Transformation Strategy for Financial Services
• How AI and Modernization Turn Evolve, Jump and Attack into Action
• Insurance and wealth and asset management
• Choosing the Right Mix of Evolve, Jump and Attack for Financial Services Transformation
• Digital-First Financial Services Transformation in Asia Pacific: When to Evolve, Jump and Attack
• Réinventer les services financiers en Europe : choisir le bon équilibre entre modernisation, migration et nouvelles offres digitales (Europe)
• Reinventar los servicios financieros en América Latina: cómo equilibrar modernización, velocidad y nuevos ingresos (LATAM)
• FAQ (FAQ)
• 10 Things Buyers Should Know About Publicis Sapient’s Financial Services Transformation Approach (LIST)