Accelerating MarTech Transformation with AI: From Figma to AEM in Minutes

In today’s digital-first landscape, marketing and IT leaders face mounting pressure to modernize their MarTech platforms—often under tight timelines and with complex legacy systems in play. The stakes are high: delays, manual errors, and costly missteps can blur ROI and slow down the delivery of compelling customer experiences. Enter Sapient Slingshot, Publicis Sapient’s proprietary AI platform, purpose-built to streamline and accelerate MarTech transformation, with a special focus on Adobe Experience Manager (AEM).

Upgrading or migrating MarTech platforms like AEM is about more than just moving data. It’s about overcoming real-world challenges:

• Manual, error-prone processes that drain resources
• Delays and overspending that impact the bottom line
• Implementation mistakes that obscure ROI and attribution
• Complex code adaptation required for cloud migration or new site builds

Traditional approaches often involve repetitive, routine work that slows down both marketing and IT teams. The result? Missed opportunities, increased risk, and a slower path to digital maturity.

Sapient Slingshot reimagines the MarTech modernization journey by automating and accelerating every step—from design to deployment. Whether you’re migrating AEM to the cloud or launching new digital experiences, Slingshot’s AI-driven workflow delivers speed, accuracy, and business impact.

Let’s walk through how Sapient Slingshot transforms the process of converting Figma designs into live, editable AEM templates:

1. Project Setup and Accelerator Launch
   
   • Begin by generating your project using Slingshot’s site builder.
   • Select your AEM license type (e.g., AEM as a Cloud Service), industry, and architecture.
   • Run the accelerator to instantly generate a code base that includes both AEM and front-end (e.g., React) code, ready for import into your development environment.
2. AI-Driven Component Extraction from Figma or Images
   
   • Upload Figma files or even simple screenshots of your website design.
   • Slingshot’s AI analyzes the visual assets, breaks them down into distinct UI elements, and generates a JSON contract that maps out the structure of your new component.
   • Refine the contract by specifying design details or linking to template elements as needed.
3. Automated Code Generation and Optimization
   
   • Feed the enhanced JSON contract and any sample code into Slingshot.
   • The platform generates production-ready React components, complete with CSS and seamless AEM integration—no manual coding required.
   • Slingshot leverages proprietary prompt templates and a deep code library to ensure consistency, quality, and alignment with your brand’s standards.
4. Seamless Cloud Deployment
   
   • Save the generated code into your project and deploy directly to AEM Cloud.
   • Slingshot ensures all code is structured for smooth deployment, minimizing risk and manual intervention.
   • Once live, simply drag and drop your new component onto AEM pages—editable fields, dynamic content, and all configurations are ready to go.
5. Automated Testing and Documentation
   
   • Slingshot automatically documents and tests the generated code, ensuring a smooth and accurate migration or new build.
   • Built-in quality checks and test automation reduce defects and support continuous delivery.

Sapient Slingshot’s AI-powered approach delivers measurable benefits for both marketing and IT teams:

• Up to 50% faster MarTech migrations and new site launches
• Significant reduction in manual effort and errors
• Consistent, high-quality code aligned with brand and compliance standards
• Seamless integration with Adobe tools and cloud services
• Automated documentation and testing for ongoing reliability

For marketing teams, this means faster time-to-market for new campaigns and digital experiences, with less dependency on IT backlogs. For IT, it means reduced technical debt, improved code quality, and the ability to focus on higher-value innovation.

Publicis Sapient brings decades of digital transformation expertise, deep knowledge of the Adobe ecosystem, and a proven track record in AI-driven modernization. Sapient Slingshot is more than a tool—it’s a platform that combines proprietary AI agents, an extensive code library, and industry-specific accelerators to deliver:

• End-to-end automation across the software development lifecycle
• Seamless integration with project management and cloud platforms
• Robust security, privacy, and compliance throughout the process

Whether you’re looking to migrate AEM to the cloud, convert Figma designs into live digital experiences, or modernize your entire MarTech stack, Sapient Slingshot can help you achieve your goals—faster, smarter, and with less risk.

Experience the future of MarTech transformation. Connect with Publicis Sapient to see Sapient Slingshot in action and start your journey today.

Relevant Links

• Introducing Sapient Slingshot: AI-Driven Test Automation for Quality Engineering
• Automatización de Pruebas con IA: Impulsando la Ingeniería de Calidad en América Latina (LATAM)
• L’automatisation des tests pilotée par l’IA : Un levier stratégique pour la qualité logicielle en Europe (Europe)
• Introducing Sapient Slingshot: AI-Driven Test Automation for Quality Engineering
• AI-Driven Application Modernization: Industry-Specific Success Stories
• L’automatisation des tests pilotée par l’IA : Un levier stratégique pour la qualité logicielle en Europe (Europe)
• Automatización de Pruebas con IA: Impulsando la Ingeniería de Calidad en América Latina (LATAM)
• Automatización de Pruebas con IA: Impulsando la Ingeniería de Calidad en América Latina (LATAM)