PUBLISHED DATE: 2026-02-12 20:51:43
AI-powered digital commerce platforms | Publicis Sapient
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Digital Commerce That Adapts With Customers
Launch, change and scale buying experiences without slowing teams or breaking core systems.
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Our offerings
why-it-matters
Why It Matters
Digital commerce wins when decisions, delivery and operations align.
Our AI platforms make that possible by using customer behavior and inventory data to inform pricing, promotions and recommendations, automating smart shifts to catalog, checkout and order flows.
The result: commerce systems that hold up in the real world so you can decide better and evolve faster to drive more conversions.
Benefits of AI-powered commerce
Customer Story
AI-Powered Personalization at Scale For a Global CPG Leader
A global CPG company used Bodhi to automate content creation to produce more assets faster, cut manual work and support personalization across markets.
700 +
<p>assets in two months</p>
60 %
<p>reduction in operational costs</p>
AI-Powered-Personalization-at-Scale-for-a-Global-CPG-Leader
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How we deliver differently
Bodhi adapts commerce decisions in real time, Slingshot modernizes the transaction backbone and Sustain keeps performance, uptime and cost in check.
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- Commerce changes ship as software, not projects
- Updates move through build, test and release continuously, without long freezes or risky cutovers.
- Legacy systems are modernized, not bypassed
- Pricing, inventory, payments and fulfillment stay connected instead of being worked around with patches and middleware.
- Quality is enforced before customers feel it
- Automation and traceability ensure changes behave as intended once they reach production.
What our customers say
" We have seen massive improvements in the release process and everyday support since Publicis Sapient has come on board. "
— Senior E-commerce Lead, APAC Pandora
FAQs
Common questions about running and evolving commerce platforms at scale.
How does AI improve digital commerce performance? +
Can these AI platforms be used in either B2B or B2C digital commerce models? +
How do your AI platforms apply industry knowledge to digital commerce? +
How does AI improve digital commerce performance?
AI is most impactful when it runs inside live systems, not alongside them.
Bodhi uses agents to personalize experiences, optimize decisions and adapt journeys while Slingshot and Sustain scale your platform and ensure it stays stable.
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Can these AI platforms be used in either B2B or B2C digital commerce models?
Absolutely.
Our AI platforms support both B2B and B2C digital commerce by adapting decision logic, workflows and operations to different buying behaviors without splitting the technology stack.
They handle B2C needs like high-traffic discovery and checkout alongside B2B requirements such as negotiated pricing, custom catalogs and complex order flows.
Teams can scale conversion and performance across business models with one platform foundation.
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How do your AI platforms apply industry knowledge to digital commerce?
Our AI platforms apply industry knowledge by embedding sector-specific rules, data patterns and constraints directly into decisions and operations.
That includes everything from demand and inventory shifts in retail to regulated workflows in industries like healthcare and financial services, all without rebuilding the platform for each case.