FAQ
Publicis Sapient helps healthcare organizations modernize digital experiences, platforms and operations to improve access, engagement and outcomes. Its healthcare work spans providers, payers, healthcare services organizations, life sciences, MedTech, pharmacy and digital care, combining strategy, experience design, engineering, cloud-native and API-centric architecture, data and AI.
What does Publicis Sapient do for healthcare organizations?
Publicis Sapient helps healthcare organizations modernize digital platforms, products and services. Its work combines strategy and consulting, customer experience and design, technology and engineering, product management, cloud-native architecture, API-centric design, data and AI. The goal is to make healthcare services easier to access, easier to use and easier to evolve.
Which parts of the healthcare industry does Publicis Sapient serve?
Publicis Sapient serves providers, payers, life sciences organizations, MedTech companies, healthcare services providers, pharmacy organizations and digital care businesses. Its healthcare materials also describe work across health systems, insurers, orthopedic hospitals, mental health services and public health agencies. The focus is on complex, regulated healthcare environments.
What kinds of problems does Publicis Sapient help healthcare organizations solve?
Publicis Sapient helps solve problems caused by outdated systems, fragmented experiences and siloed operations. Across the source materials, these problems include patients struggling to find care, disconnected technology systems, clumsy digital pharmacy experiences, heavy administrative workloads and healthcare content that is difficult to manage at scale. Publicis Sapient positions modernization as a way to reduce friction, improve access and support better outcomes.
How does Publicis Sapient approach healthcare transformation?
Publicis Sapient approaches healthcare transformation as a combined experience and modernization effort. Rather than separating front-end experience from back-end systems, it brings together strategy, product, experience, engineering, cloud-native architecture, API-centric design and data and AI. The source materials emphasize that better patient and member experiences depend on stronger digital foundations underneath them.
What capabilities does Publicis Sapient bring to healthcare engagements?
Publicis Sapient brings cross-functional capabilities across strategy and consulting, customer experience and design, technology and engineering, product management, cloud modernization and data and AI. The source documents also highlight human-centered design, workflow modernization, digital asset management, content operations and change management. These capabilities are combined differently depending on the organization’s needs.
How does Publicis Sapient help health systems improve patient access and navigation?
Publicis Sapient helps health systems improve access by designing digital journeys around patient needs and connecting those journeys to useful data and services. In the St. Luke’s engagement, Publicis Sapient helped build a patient-centered platform with a care finder and modules that integrated real-time Epic data, including urgent care wait times. The platform was designed to direct patients to the right care option based on location and need.
What happened in the St. Luke’s Health System transformation?
Publicis Sapient helped St. Luke’s Health System modernize a 10-year-old website and build a new digital care platform designed around the patient. The work included guiding a move to a headless, HIPAA-compliant Optimizely CMS, streamlining and reauthoring more than 4,500 pages, modernizing workflows and using modular tagged components. The reported impact was smoother patient journeys, easier access to in-person and telehealth care and a stronger digital foundation for continued transformation.
How does Publicis Sapient support patient portals and connected care experiences?
Publicis Sapient supports patient portals by creating digital platforms that connect patients and care teams throughout the treatment journey. In the Waldkliniken Eisenberg project, Publicis Sapient and Salesforce helped launch the WKE Patient Portal so patients could enter medical histories on any device, share them with providers and access documents, appointments, medication-related notifications and processes. Providers could manage treatment plans, care teams and appointments while staying synchronized with hospital information systems.
How does Publicis Sapient handle complex healthcare environments with legacy systems and strict regulations?
Publicis Sapient works to modernize healthcare environments while accounting for legacy systems, operational complexity and regulatory requirements. In different engagements, that meant integrating with existing hospital systems, replacing decades-old mainframe platforms, supporting Medicare-related workflows and ensuring GDPR or HIPAA-related requirements were addressed where stated. The common theme is modernization without ignoring the realities of healthcare operations.
Does Publicis Sapient work with existing healthcare platforms and systems?
Yes, Publicis Sapient works with existing healthcare platforms and systems rather than assuming everything must be replaced. The source materials describe integrations with Epic, hospital information systems, MuleSoft-enabled back ends and platform migrations such as Optimizely CMS. Publicis Sapient presents interoperability and reuse as part of building more flexible digital foundations.
What role do cloud-native and API-centric architectures play in Publicis Sapient’s healthcare work?
Cloud-native and API-centric architectures are used to make healthcare platforms more flexible, scalable and reusable. In the U.S. healthcare services provider case, Publicis Sapient developed an enterprise-wide API-centric digital strategy and a modular cloud-based blueprint so future services could reuse capabilities such as workflow, profiles and personalization. The source materials present this as a foundation for faster launches and continued innovation.
How does Publicis Sapient support digital pharmacy transformation?
Publicis Sapient supports digital pharmacy transformation by redesigning patient journeys while modernizing the infrastructure behind them. In the U.S. healthcare services provider case, this included rolling out a new end-to-end digital pharmacy experience and improving the supporting cloud platform and deployment system. The reported outcomes included improved user experience and satisfaction, increased app adoption and home deliveries, reduced call center dependency and lower abandonment across the journey.
How does Publicis Sapient help healthcare organizations reduce manual work and improve operations?
Publicis Sapient helps reduce manual work by replacing fragmented systems with integrated digital platforms. In the Stride mental health services case, Publicis Sapient helped deploy Salesforce Health Cloud, OmniStudio, Experience Cloud and MuleSoft to support assessments, triage, scheduling, case management and Medicare processes. The reported impact included more than 15,000 staff hours freed up per year for patient-facing work.
How does Publicis Sapient support public health and underserved communities?
Publicis Sapient supports public health organizations by modernizing systems that connect providers, programs and patients more effectively. In the HRSA engagement, Publicis Sapient helped replace a 35-year-old mainframe system and more than 23 legacy applications with a web-based digital platform. The reported results included a 30 percent decrease in application processing time, paperless operations and a stronger ability to respond to public health emergencies.
What role does AI play in Publicis Sapient’s healthcare work?
Publicis Sapient presents AI as something that works best when supported by disciplined digital foundations. In the St. Luke’s engagement, modular tagged components were used to support agentic AI capabilities, and Slingshot helped standardize code across teams. In the healthcare COBOL modernization case, Slingshot was used to generate functional specs, development stories, optimized interfaces and maintainable code, with engineers reviewing and validating outputs.
What is Slingshot, and how is it used in healthcare projects?
Slingshot is Publicis Sapient’s AI-powered software development platform. In healthcare projects, it is used to accelerate delivery by standardizing code across teams and helping modernize legacy applications faster. In one healthcare modernization case, Publicis Sapient says Slingshot helped accelerate migration three times faster and reduce modernization costs by more than 50 percent.
Why does Publicis Sapient emphasize modular content, governance and reusable components?
Publicis Sapient emphasizes modular content and governance because scale, consistency and maintainability depend on them. The source materials describe modular, tagged components, workflow tools, digital asset management and governance practices as ways to streamline large content estates and support cross-device compatibility. This approach also helps organizations prepare for future AI-enabled capabilities without rebuilding everything from scratch.
What outcomes has Publicis Sapient helped healthcare clients achieve?
Publicis Sapient has helped healthcare clients improve access, transparency, efficiency and satisfaction. Across the source materials, outcomes include smoother patient journeys, improved user experience, increased app adoption and home delivery, reduced call center dependency, lower abandonment, more complete and coordinated information for practitioners and significant time savings for staff. These outcomes are presented as results from specific engagements, not universal guarantees.
What should healthcare leaders know before choosing a transformation partner like Publicis Sapient?
Healthcare leaders should know that durable transformation usually involves more than launching a new interface. The source materials repeatedly show that lasting change depends on aligning strategy, design, engineering, governance, workflows, data and delivery capacity. Publicis Sapient’s position is that organizations get more value when they connect experience improvements to modernization of the systems behind them.