PUBLISHED DATE: 2025-08-14 14:40:01

Publicis Sapient + Microsoft: Energy Trading and Risk Management

Offering Summary

Complexity and volatility have become the norm in the energy and commodity markets, forcing supply and trading organizations to modernize business processes and create a secure, data-centric ecosystem that enables full-cycle value chain visibility, automation, and analytical capabilities.

Publicis Sapient, in partnership with Microsoft, offers an architectural framework to transform market uncertainty into opportunity in the multifaceted, multi-jurisdiction trading environment.

Breaking the Monolith in Energy Supply and Trading Systems

The energy industry is in flux: geopolitical unrest is straining supply chains, inflation is driving up costs, and long-term reserves are devaluing rapidly. Meanwhile, the energy transition beckons—presenting both challenges and opportunities for energy supply and trading companies.

With the right systems and approach, companies can thrive in the evolving and increasingly interconnected commodity markets. However, many supply and trading organizations are struggling under the weight of outdated, monolithic legacy systems.

There are only a handful of Commodity Trading, Energy Trading, and Risk Management solutions (CTRM and ETRM) on the market, most of which are built for single-commodity market operations. Many platforms struggle to support cross-commodity and multi-jurisdiction trading. Rigid architecture and manual business process layers make these outmoded systems inefficient and resource-draining to maintain.

Additionally, reliance on legacy systems leaves organizations open to security breaches and increased risk of human error, leading to compliance issues and possible penalties from regulators. Extensive customization for collaboration, automation, and innovation is expensive and disruptive. It can also lead to data silos and a poor user experience, hindering agility.

In this environment, fast-track innovation has never been more vital. Organizations need real-time visibility of the entire value chain and seamless automation to keep pace with the rapidly accelerating energy market. Partnering with the right industry and technology experts, like Publicis Sapient and Microsoft, can empower you to reimagine energy supply trading and risk management.

Our Roadmap to Revolutionizing Your Energy Supply and Trading Ecosystem

Creating an agile and seamless supply and trading ecosystem, complete with next-gen decision support and portfolio optimization, will help organizations thrive in the chaotic and ever-changing energy landscape.

Here’s how Publicis Sapient and Microsoft can help you design and execute a roadmap for boosting innovation while lowering the Total Cost of Ownership (TCO):

Four Steps to Modernizing ETRM

Unlock the Value That Already Exists
We work with you to understand your unique value proposition and establish how far you want to go on your transformation journey. This process is supported by advanced market and peer data analytics, helping us draw up “what-if” scenarios and uncover deeper insights into your technical roadblocks.
Streamline Processes on Your Existing Architecture
We streamline your processes using your existing resources, lowering project costs. This typically involves:
- Migrating storage and architecture to Microsoft Azure Cloud services and implementing technology-agnostic and domain-oriented service layers.
- Federating and contextualizing data in the cloud to improve security and scalability.
- Enabling external data service providers and applications to gain access to your modernized architecture.
- Automating manual back-office and mid-office tasks, such as deal capture, contract management, scheduling, and reporting, to refocus resources on innovation.
Reduce Complexities and Enable New Capabilities
We supercharge your collaboration and cross-commodity, multi-jurisdiction analytic capabilities using agile proprietary applications and algorithms. For instance, we leverage platform-enabled AI to deliver unparalleled trader decision support, action recommendations, and integrated collaboration tools to empower information-sharing and decision-making. Mobile-integrated trading views and executive analytics dashboards also provide real-time visibility on key metrics such as trading position and profitability.
Reach Your Full Revenue Potential
Your upgraded, modular, and data-centric ecosystem delivers a secure and efficient foundation for managing your supply chain, optimizing costs, and tracking your operations’ environmental impact. We also equip you with powerful collaboration and low-code tools to help you fuel innovation by monetizing your data, algorithms, intelligence, and software. For example, you can build new applications like carbon marketplaces with end-to-end auditability and full-cycle cost analytics. With streamlined transaction management and shared ledgers, your financial processes are simplified and future-proofed for the evolving energy landscape.

Microsoft’s Energy Supply and Trading Ecosystem

Microsoft’s architectural framework provides the market-leading cloud, data, and AI technologies you need to accelerate transformation and kick off a virtuous cycle of efficiency gains, including:

Optimizing portfolios and achieving sustainability goals by enabling end-to-end visibility
Energy Trading & Risk Management Platform
Connected data ecosystem
Accelerating decision-making and reducing risk by creating secure, collaborative workflows
Automating to improve efficiency and productivity
Gaining agility to maximize value in a rapidly evolving commodity market

Key technologies and capabilities include:

Machine learning
Dataverse
Sustainability
Security
ERP
Modern work
Reporting
Automation & RPA
App innovation
Collaboration
Data modelling & insights

How We’ve Made an Impact

Global Oil and Gas Company

The Imperative for Change:
A US-based company had a sprawling infrastructure footprint across its CTRM and ETRM systems. It urgently needed to optimize its hardware utilization and TCO ahead of its expansion plans.
The Transformative Solution:
We implemented infrastructure-as-a-service (IaaS) utilizing Microsoft Azure Cloud, SQL database, table, and blob storage to help the company increase capacity and optimize application and hardware costs.
The Business Impact:
We dramatically improved the company’s infrastructure performance and facilitated the following ETRM solution results:
- 25% reduction in TCO through pay-as-you-go service software and hardware utilization models.
- 80% decrease in time to provision new hardware while optimizing investment aligned with actual utilization trends.

Let’s Connect

Get in touch to learn more about our partnership with Microsoft and how our Media Network services can enhance your data monetization efforts. Visit our Microsoft partner page for more information.

Why Publicis Sapient

Publicis Sapient is a digital business transformation company. We partner with organizations to help them create and sustain a competitive advantage in an increasingly digital world. We operate through our expert SPEED capabilities: Strategy and Consulting, Product, Experience, Engineering, and Data. Combined with our culture of curiosity and deep industry knowledge, we have a meaningful impact on our clients’ businesses and help them reimagine the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, putting digital at the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe, with over 20,000 people and over 60 offices worldwide. For more information, visit publicissapient.com.

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