PUBLISHED DATE: 2025-08-14 08:02:46

Publicis Sapient

Digital Commerce

Supply Chain Optimization & Order Management

Offering Summary

Deliver products to your customers fast, free, conveniently, personalized, and safely. Keep pace with rising demands by optimizing your supply chain operations. Publicis Sapient enables end-to-end visibility of products—from manufacturer to customer—and we use machine learning to help you make informed decisions and self-correct supply chain issues. We connect strategy, vision, and capabilities to help you manage and optimize your entire supply chain.

Solving Digital Business Transformation Challenges

Meet customer demands by optimizing your supply chain network.

The supply chain is inherently complex and already a profitability challenge for most businesses, and it will only grow bigger as the digital mix increases. However, businesses are often busy putting out fires rather than solving supply chain issues. A few of the key supply chain challenges we see businesses facing today are:

Three Solutions to Help You Achieve Supply Chain Optimization

  1. Customer Intelligence-Driven Inventory Planning

    Customers want fulfillment choices. In response, retailers offer a variety of options: buy online and pick up in store, ship to store, ship from store, lockers, and more. This puts the onus on supply chain managers to optimize inventory placement throughout the distribution network to enable fast and effective order fulfillment, from anywhere and to anywhere.

    Meeting customer demand profitably and effectively requires visibility of granular-level demand forecasts, knowledge of what fulfillment centers are available, and insight into how to optimally place inventory across the fulfillment network.

    Our forecasting and inventory optimization framework uses customer intelligence to help you maximize value across your ecosystem.

    Solution Framework for Forecasting and Inventory Optimization
    • Retail demand, BOPIS demand
    • Forecasting: Machine learning-based forecasting method; predict individual items and individual store locations
    • SFS demand, E-comm demand
    • Demand projection by SKU, period, or region
    • Location insights, commercial insights, customer journey, events, promotion, product lifecycle data, social media
    • Demand: shape, plan, sense
    • Distribution network: SKUs, DCs, SFS stores, regions
    • Inventory optimization: select stores as mini fulfillment centers, delivery SLAs, inventory distribution between DCs and stores
    • Optimized inventory by SKU, period, DCs, and SFS stores
    • Fulfillment network replenishment

    Our inventory planning services include:

    • Demand Forecasting
    • Fulfillment Network Optimization
    • Inventory Placement Recommendations

  2. Promise to Delivery

    Fast, free, convenient, personalized, and safe delivery have all become essential to doing business. We bring a holistic approach that addresses customer expectations and impacts on the profitability and performance of the supply chain.

    Promise to Delivery provides end-to-end visibility across your logistics network through a tightly integrated mix of supply chain products and services. This allows you to make effective use of inventory for selling across channels, optimize and guarantee delivery dates/slots, allocate inventory to optimize delivery times, and orchestrate the orders for effective management of the fulfillment lifecycle.

    Our optimization engine considers pre- and post-order factors and uses a continuous learning model to optimize fulfillment. Fulfillment optimization combined with end-to-end visibility enables you to achieve better inventory accuracy, near real-time inventory visibility, and near real-time inventory capture.

    End-to-End Inventory Visibility
    • Inventory service: Read APIs, Write APIs, Availability engine
    • Selling channels, Order Management System, Fulfillment center, Last mile delivery, Omnichannel returns
    • Pre-order optimizer, Post-order optimizer, Stat management & optimization, Fulfillment optimization engine
    • Shipping optimization engine, Delivery app, Returns optimization

    Our Promise to Delivery services include:

    • Inventory Visibility & Optimization
    • Omnichannel Order Management
    • Order Promising & Fulfillment Optimization
    • Shipping & Last Mile Delivery Optimization
    • Fulfillment Models Enablement
    • Returns Optimization
    • Warehouse Management

  3. How We’ve Made an Impact

    Multinational Beauty Company
    • The imperative for change: Build a centralized and scalable forecasting engine for precise forecasting for this company’s various products
    • The transformative solution: Created an inventory planning model that uses factors such as historical data, product attributes, seasonal factors, and macroeconomic indicators to generate precise forecasts
    • The business impact: 10%+ uplift on existing client forecasting engine across 900 top SKUs in just 6 weeks
    Canadian Luxury Goods Retailer
    • The imperative for change: Improve order management and enhance fulfillment options for customers
    • The transformative solution: Implemented an order management system and added new fulfillment capabilities such as ship from store, pick up in store, same-day delivery, and estimated delivery dates for customers
    • The business impact: Up to 48% fulfillment from stores; improved customer conversion based on accurate estimated delivery dates
    Leading Latin American Retailer
    • The imperative for change: Need a supply chain control tower to improve visibility into inventory and cost
    • The transformative solution: Gained visibility into overall fulfillment cost per order, including reverse logistics cost and metrics of logistic cost per order (e.g., warehouse operations, transportation)
    • The business impact: $145M estimated savings in reverse logistics, including markdown and logistics costs; immediate $2M by item-level transportation cost calculation enabling optimization of routes

What Sets Publicis Sapient Apart?

Publicis Sapient helps clients define a strategy, vision, and required capabilities to optimize the supply chain. Using our tools and capabilities, we help them address their customer expectation challenges, remove the silos that inhibit innovation, and optimize their cost of servicing customers.

Access these advantages:

Let’s Connect

For more information, visit publicissapient.com/solutions/digital-commerce.

Why Publicis Sapient

Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain a competitive advantage in a world that is increasingly digital. We operate through our expert SPEED capabilities: Strategy and Consulting, Product, Experience, Engineering, and Data, which, combined with our culture of curiosity and deep industry knowledge, enables us to deliver meaningful impact to our clients’ businesses through reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with 20,000 people and over 50 offices worldwide. For more information, visit publicissapient.com.