The public sector is at a pivotal moment. As citizen expectations rise and technology evolves at an unprecedented pace, government organizations face mounting pressure to deliver more efficient, transparent, and citizen-centric services. Digital business transformation is no longer a future ambition—it is a present necessity. Publicis Sapient, strengthened by the acquisition of Third Horizon, is uniquely positioned to help public sector organizations navigate this complex landscape and achieve meaningful, sustainable outcomes.
Publicis Sapient’s capabilities in digital business transformation are amplified by Third Horizon’s deep experience with Australian state and federal governments. Third Horizon has been instrumental in driving transformation initiatives for the New South Wales and Victoria State Governments, as well as for the Australian Federal Government. Their approach integrates strategy, human-centered design, technology enablement, and change management—ensuring that transformation is not just about technology, but about delivering real value to citizens and communities.
By joining forces, Publicis Sapient and Third Horizon offer a comprehensive suite of services that span strategic insights, operating model redesign, commercial strategy, technology enablement, and program delivery. This end-to-end capability empowers government agencies to reimagine how they serve the public, modernize legacy systems, and unlock new value across the public sector ecosystem.
Successful digital transformation in government requires more than just implementing new technologies. It demands a holistic approach that fuses strategic vision with human-centered design and robust technology enablement. Publicis Sapient’s SPEED model—Strategy, Product, Experience, Engineering, and Data—ensures that every transformation initiative is grounded in a clear understanding of citizen needs, organizational goals, and the broader policy context.
At the heart of every successful public sector transformation is a relentless focus on the citizen. By applying human-centered design principles, Publicis Sapient helps government agencies create services that are intuitive, accessible, and responsive to the diverse needs of the population. This approach not only improves service delivery but also builds trust and engagement between governments and the communities they serve.
Transformation in the public sector is complex and often involves multiple stakeholders, legacy systems, and regulatory constraints. Publicis Sapient’s agile, collaborative approach ensures that strategy, customer experience, data, and technology work in parallel—enabling rapid iteration, continuous feedback, and seamless coordination across teams. This accelerates delivery and maximizes the impact of transformation efforts.
Public sector organizations face distinct challenges on their digital transformation journeys, including:
Publicis Sapient’s experience in the public sector—both in Australia and globally—equips it to address these challenges head-on. The firm’s expertise in change management, operating model redesign, and technology modernization helps government agencies overcome barriers and achieve lasting transformation.
Through its work with the New South Wales and Victoria State Governments, Publicis Sapient (via Third Horizon) has helped drive double-digit growth and deliver tangible improvements in public service delivery. These engagements have included:
These successes are underpinned by a collaborative, results-driven approach that brings together government leaders, stakeholders, and multidisciplinary teams to co-create solutions that deliver real impact.
Publicis Sapient’s global reach extends far beyond Australia. With 20,000 professionals across more than 50 offices worldwide, the firm brings a wealth of experience from public sector engagements in diverse markets. Recognized as a leader in digital strategy consulting and customer experience improvement, Publicis Sapient is praised for its action orientation, measurable value delivery, and ability to drive lasting cultural and business change.
The firm’s SPEED capabilities—integrating strategy, experience, engineering, and data—enable it to deliver end-to-end transformation, from ideation to execution and ongoing evolution. This approach ensures that public sector organizations are equipped to thrive in an increasingly digital world, delivering services that citizens truly value.
As governments worldwide embrace digital transformation, the stakes have never been higher. Publicis Sapient, bolstered by the expertise of Third Horizon, stands ready to partner with public sector leaders to shape the future of public service—delivering outcomes that matter for citizens, communities, and society as a whole.
To learn more about how Publicis Sapient can help your organization drive digital transformation and deliver citizen-centric outcomes, connect with our public sector experts today.