The energy and commodities sector stands at a pivotal crossroads. Facing mounting pressures from global sustainability mandates, volatile markets, and the urgent need for decarbonization, industry leaders are turning to digital transformation as the lever for resilience, growth, and operational excellence. At Publicis Sapient, we partner with energy and commodities organizations to reimagine their value chains, harness the power of data, and unlock new business models that drive both profitability and sustainability.
Energy and commodities companies operate some of the world’s most complex value chains—spanning exploration, production, logistics, trading, and retail. Historically, these operations have been siloed, with critical decisions made in isolation and often based on incomplete or outdated information. In today’s landscape, this approach is no longer viable. The imperative is clear: unify data, modernize technology, and empower teams with real-time insights to make smarter, faster, and more sustainable decisions.
One of the most transformative examples of digital innovation in this sector is the journey of a major downstream energy company. Facing a labyrinthine supply chain—multiple refineries, thousands of miles of pipelines, and millions of barrels processed daily—the company struggled with fragmented data and localized decision-making. Publicis Sapient partnered with them to build a unified Value Chain Analytics & Visualization Platform. This Azure-native, micro-apps-based solution ingests data from trading, pricing, commercial, operational, and accounting sources, creating a single enterprise data lake. Through rich visualizations and real-time analytics, teams across trading, logistics, refinery, and marketing now collaborate seamlessly, optimizing decisions for the entire business rather than individual silos.
The impact has been profound: the company is on track to deliver $0.5 billion in value by 2025, with a 10% improvement in profitability, reduced inventory, and increased asset utilization. Automated business functions have replaced manual processes, freeing up time and resources for higher-value activities. Most importantly, the company is now positioned to capture opportunities that were previously invisible—demonstrating how digital transformation can unlock hidden value across the energy value chain.
Another hallmark of transformation is the shift from spreadsheet-based, manual processes to integrated, data-driven platforms. For a global provider in the agriculture, energy, and chemicals space, Publicis Sapient modernized the digital ecosystem by implementing Salesforce Experience, Sales, and Custom Cloud, integrated with AWS and other enterprise systems. Sales representatives now use a mobile application to plan and manage delivery routes, while real-time data insights enable proactive customer engagement and smarter forecasting. The result: increased revenue, improved operational efficiency, and a stronger competitive position in a rapidly evolving market.
Sustainability is no longer a side initiative—it’s a core business driver. Digital platforms are essential for tracking emissions, optimizing resource use, and supporting decarbonization strategies. By leveraging advanced analytics and AI, energy companies can model the impact of operational changes, identify emissions hotspots, and prioritize investments that deliver both environmental and financial returns. The integration of value chain analytics not only supports compliance with regulatory requirements but also enables companies to lead in the transition to a low-carbon future.
Artificial intelligence and machine learning are at the heart of the next wave of transformation. From predictive maintenance of critical infrastructure to real-time optimization of trading and logistics, AI-driven insights are helping companies anticipate risks, reduce downtime, and maximize asset performance. Publicis Sapient’s technology modernization approach—grounded in cloud-native platforms, microservices, and robust data architectures—ensures that organizations can scale AI solutions quickly and securely, adapting to new challenges as they arise.
True transformation requires more than just new tools—it demands a rethinking of the technology foundation. Publicis Sapient helps energy and commodities clients untangle legacy systems, adopt cloud and native platforms, and implement agile engineering practices. This enables faster innovation, greater reliability, and the ability to respond to market changes in real time. Our tech-agnostic, strategic approach ensures that every investment is aligned with business goals and delivers measurable value.
At the core of every successful transformation are the people who make it happen. By equipping teams with intuitive digital tools, real-time data, and collaborative platforms, organizations can foster a culture of innovation and continuous improvement. Employees are empowered to focus on high-impact work, while customers and partners benefit from more responsive, transparent, and sustainable operations.
With over 30 years of experience driving digital business transformation, Publicis Sapient brings deep industry expertise, proven methodologies, and a relentless focus on real-world impact. Our partnerships with leading technology providers and our commitment to innovation ensure that energy and commodities clients are not just keeping pace with change—they’re leading it.
The energy and commodities sector is entering a new era—one defined by data, sustainability, and agility. Whether you’re looking to optimize your value chain, accelerate decarbonization, or build the digital core for future growth, Publicis Sapient is your partner for transformation that delivers lasting value.
Connect with our experts to start your journey today.