Supply Chain Control Towers: Achieving End-to-End Visibility and Resilience

In today’s volatile and fast-paced business environment, supply chain leaders face unprecedented challenges: global disruptions, shifting consumer expectations, and ever-increasing complexity. The need for real-time, actionable insights across the entire supply chain has never been greater. Publicis Sapient’s Supply Chain Control Tower solutions are designed to meet this need—empowering organizations to achieve end-to-end visibility, resilience, and agility while driving measurable business outcomes.

The Imperative for Visibility and Resilience

Supply chain disruptions can arise from a multitude of sources—weather events, geopolitical shifts, pandemics, or sudden changes in consumer demand. Traditional, siloed supply chains are ill-equipped to respond quickly or efficiently. Modern supply chains must be integrated, data-driven, and designed for agility. Visibility is the foundation: knowing where inventory is, understanding the status of shipments, and being able to predict and respond to issues before they escalate.

A Supply Chain Control Tower provides this visibility. It acts as a digital nerve center, aggregating data from across the supply chain—vendors, transport providers, manufacturers, distribution centers, stores, and dealers—into a single, real-time view. This enables organizations to:

• Monitor shipments and inventory in real time
• Predict and mitigate the impact of disruptions
• Optimize logistics and fulfillment
• Meet rising customer expectations for speed, transparency, and reliability

How Publicis Sapient’s Control Tower Solutions Deliver Value

Publicis Sapient’s Supply Chain Control Tower combines established technology platforms with proprietary accelerators, seamlessly integrating with existing systems to provide a 360-degree view of the supply chain. Our approach is:

• End-to-end: Covering the full supply chain lifecycle, from strategy and design to implementation and ongoing optimization
• Data-driven: Leveraging real-time data, AI, and advanced analytics to drive smarter, faster decisions
• Platform-agnostic: Integrating with leading technology partners and your current systems to maximize value
• Outcome-focused: Measuring success by business outcomes—improved service levels, reduced costs, and increased agility

Key Capabilities

• Real-time dashboards: Customizable KPIs and analytics, enabling open “resolution rooms” for collaborative problem-solving
• Predictive insights: AI and machine learning models forecast demand, identify risks, and recommend actions
• Granular and holistic views: From high-level overviews for leadership to detailed operational insights for frontline teams
• Accelerators: Pre-packaged implementation tools that shorten time to value and enable rapid deployment

Real-World Impact: Client Success Stories

Our Control Tower solutions have delivered transformative results for organizations across industries:

• Retail Omnichannel Fulfillment: For a leading retailer, we implemented a highly automated distribution center and centralized inventory, enabling buy online, pick up in store (BOPIS), curbside, and same-day delivery across 19,000 stores. The result: 71% year-over-year revenue growth.
• Order Management Optimization: A Canadian luxury goods retailer leveraged our order management system to add new fulfillment options—ship from store, pick up in store, same-day delivery—achieving up to 48% fulfillment from stores and improved customer conversion through accurate delivery date promises.
• Cost and Logistics Visibility: For a major Latin American retailer, our control tower solution provided visibility into fulfillment costs per order, including reverse logistics. This unlocked $145 million in potential savings and $2 million in immediate gains through item-level transportation cost optimization.
• Healthcare Supply Chain Resilience: Implementing advanced planning systems with strong change management for a global healthcare client increased forecast accuracy by 6%, reduced planning overhead, and supported regulatory planning across 100+ countries.
• AI-Powered Forecasting: For a multinational beauty company, our AI-driven forecasting engine delivered a 10%+ uplift in forecast accuracy across 900 top SKUs in just six weeks.

Accelerators and Technology Partnerships

Publicis Sapient’s unique value lies in our ability to combine deep industry expertise with advanced technology. Our acquisition of Spinnaker SCA has further strengthened our capabilities, bringing decades of supply chain management experience and a robust suite of accelerators. These cloud-native tools enable rapid scaling, seamless integration, and measurable outcomes.

We partner with leading technology providers—including Google Cloud, AWS, Salesforce, and Adobe—to ensure our clients benefit from best-in-class platforms and rapid innovation. Our solutions are designed to be scalable, resilient, and future-proof, enabling organizations to adapt quickly to market changes and disruptions.

Why Publicis Sapient?

With over 30 years of digital transformation experience and a global team of 20,000+ experts, Publicis Sapient is uniquely positioned to help organizations turn their supply chains into strategic assets. Our holistic approach—spanning strategy, consulting, engineering, and experience—enables us to deliver solutions that not only solve today’s challenges but also position your business for long-term growth and resilience.

Ready to Transform Your Supply Chain?

Whether you’re seeking to optimize omnichannel fulfillment, drive down logistics costs, or build resilience against future disruptions, Publicis Sapient’s Supply Chain Control Tower solutions can help you achieve your goals. Connect with our experts to start your transformation journey and unlock the full potential of your supply chain.

Navigate uncertainty with confidence. Build a value chain that delivers—no matter what the future holds.